How to Build a Basic WordPress Website for Hong Kong Businesses

Building a basic WordPress website is the first step for many Hong Kong businesses looking to establish a professional online presence. With WordPress, you can create a site that is flexible, scalable, and optimized for speed and SEO.

This guide is ideal for SMEs, startups, and service providers in Hong Kong who want to launch a website quickly and efficiently. In this guide, we’ll walk you through all the steps, from setup to customization, and share the top 10 basic WordPress website templates for Hong Kong businesses.

What Is WordPress?

WordPress is a free and open-source content management system (CMS) that powers millions of websites worldwide. It allows users to create, manage, and customize websites without needing advanced coding skills. With its flexible architecture, WordPress supports blogs, business websites, eCommerce stores, portfolios, and more.

For Hong Kong businesses, WordPress offers a reliable and scalable platform that can handle local and international traffic, multilingual content, and SEO optimization. Its extensive ecosystem of themes, plugins, and community support makes it an ideal choice for companies seeking an efficient and cost-effective website solution.

Why Use WordPress To Build Your Site?

For Hong Kong businesses, WordPress offers a flexible and affordable way to launch a basic website that can grow over time.

• Cost-effective for Hong Kong SMEs: WordPress is free to use, allowing businesses in Hong Kong to focus their budget on hosting, design, and marketing instead of expensive software licenses.
• Full ownership of your website: Unlike website builders, WordPress gives Hong Kong businesses complete control over their website, data, and hosting environment.
• Supports bilingual and multilingual websites: WordPress works seamlessly with multilingual plugins, making it easy to run English and Traditional Chinese versions of your site.
• SEO-friendly for Hong Kong search results: WordPress provides clean code and works well with SEO plugins, helping your website rank better in Google Hong Kong.
• Highly customizable with themes and plugins: Thousands of themes and plugins allow businesses to build a basic website now and expand it later without rebuilding from scratch.
• Scales with your business: A basic WordPress website can easily grow into an eCommerce store, booking system, or multilingual corporate site.

If you’re deciding between WordPress and popular website builders, you can also explore our comparison guide WordPress vs Wix to better understand the differences in flexibility, customization options, and long-term scalability.

For a broader platform comparison, you may also find our guide helpful: CMS WordPress vs Other CMS Platforms: A Selection Guide

What You Need to Make a Hong Kong WordPress Website

Before moving into the full setup process, it’s helpful to understand the key building blocks behind a WordPress website and how each one plays a role in getting your site online.

To get started, you will need:

• A domain name: This is the web address people use to find your site, such as yourcompany.com.
• A hosting service: This provides the server space where your website is stored and delivered to visitors. Many hosting providers are optimized for WordPress.
• A WordPress installation: WordPress must be installed on your hosting account, usually through a simple automated setup.
• A theme and essential plugins: The theme defines how your website looks, while plugins add features like forms, SEO, and security.
• Website content: This includes your text, images, and other media that fill your pages.

If any of these steps sound unfamiliar, don’t worry—each part will be explained clearly in the sections that follow.

How Much Does It Cost to Build a Basic WordPress Website in Hong Kong?

Understanding the cost of building a basic WordPress website is an important step for Hong Kong businesses planning their online presence. Below is a general breakdown of the main cost components most businesses should expect.

Initial Website Setup Costs

Before launching a WordPress website, every business must cover several essential setup expenses. These form the foundation of your site and are required regardless of whether you build the website yourself or hire professionals. Core setup components include:

• Domain name: HKD 115 – 300 / year
• WordPress hosting: HKD 400 – 1,100 / year
• Premium WordPress theme (optional): HKD 400 – 900 (one-time)
• Premium plugins (optional): HKD 400 – 2,000 / year

These costs ensure your website has a domain address, server resources, basic design, and essential functionality such as security, backups, and performance optimization.

Website Build Method

The final cost of a basic WordPress website in Hong Kong depends largely on how the site is created. Businesses can choose to build the site themselves or outsource the work to freelancers or agencies.Common website build options include:

• DIY website setup: HKD 800 – 2,500 (estimated total)
• Freelancer website development: HKD 5,000 – 15,000 per project
• Agency website development: HKD 15,000 – 65,000+ depending on scope

A DIY approach is suitable for startups with simple requirements, while freelancers and agencies are typically chosen by companies that want a more polished design, structured content, and long-term scalability.

Ongoing Annual Running Costs

After the website goes live, ongoing maintenance and renewal costs are required to keep it secure, stable, and up to date. These expenses are often overlooked but are essential for long-term website performance. Typical yearly running costs include:

• Domain renewal: HKD 235 – 737 / year
• Web hosting renewal: HKD 1,200 – 5,000 / year
• SSL certificate: Free with hosting or HKD 1,560 – 2,500 / year
• Basic website maintenance (optional): HKD 300 – 3,000 / month

Ongoing maintenance usually covers WordPress updates, plugin compatibility checks, backups, uptime monitoring, and basic security protection.

If you’d like a more detailed breakdown of pricing, you can explore our full guide on How much does a WordPress website cost in Hong Kong, which provides a clearer view of typical budgets for local businesses.

To better understand why website costs can vary significantly, our article 8 Factors That Determine Your Website WordPress Price explains the key elements that influence pricing decisions throughout the development process.

How to Create a Basic WordPress Website for Hong Kong Businesses Step-by-Step

To build a basic WordPress website free for a Hong Kong business, you simply need to follow a series of practical steps that take you from choosing your domain to launching a fully functional site.

• Step 1. Set Up Your Domain Name and Hosting
• Step 2. Install WordPress
• Step 3. Choose a WordPress Theme
• Step 4. Add Content to Your Website
• Step 5. Tweak Your Website Settings
• Step 6. Install Essential WordPress Plugins
• Step 7. Launch Your Website on WordPress
• Step 8. Take Your Website Further

Below are the detailed steps to get your WordPress website up and running.

Step 1. Set Up Your Domain Name and Hosting

Your domain name and hosting form the foundation of your WordPress website. For Hong Kong businesses, choosing the right setup helps build brand trust, improve website speed, and support local search visibility.

Domain name tips for Hong Kong businesses

• Use a short, clear domain name that matches your brand or company name.
• Choose .com, .hk, or .com.hk to strengthen local credibility in Hong Kong.
• Avoid hyphens or complex spellings that are difficult to remember.

Hosting considerations for Hong Kong

Choose a hosting provider with servers in Hong Kong for fast local loading speeds. A WordPress-optimized plan with basic security and backups is usually enough, and you can refer to WordPress Hosting Providers For Hong Kong Webs to compare suitable options.

Step 2. Install WordPress

You can install WordPress using your hosting provider’s built-in tools or set it up manually, depending on your technical preference.

Option 1: Install WordPress via hosting

Most hosting providers allow you to install WordPress with just a few clicks through their control panel. Once installed, you can access the WordPress dashboard and start setting up your website.

Option 2: Manual installation

If you prefer more control, WordPress can also be installed manually by uploading the files and configuring the database. You can follow a detailed WordPress Installation guide to complete this process step by step.

Step 3. Choose a WordPress Theme

Choose a WordPress theme that fits your business identity and offers a clean, professional layout. A practical guide on installing and customizing creative WordPress themes can help you set up your site design more efficiently.

If you plan to sell products online, you may also want to explore WordPress eCommerce templates for electronics and gadgets or WooCommerce shop templates for Hong Kong online stores to find layouts designed specifically for online selling.

Step 4. Add Content to Your Website

Start by adding essential pages such as Home, About, Services, and Contact. Keep the content clear and focused on your Hong Kong audience, and you can follow a guide on how to build a WordPress website from scratch to structure your pages effectively.

As your site grows, WordPress backlinks in Hong Kong play a critical role in improving Google rankings and helping local businesses stand out in a competitive digital market, while also attracting targeted traffic and higher-quality leads.

Step 5. Tweak Your Website Settings

Review key settings such as site title, permalink structure, timezone, and language to ensure your WordPress website is properly configured for Hong Kong users. If your business serves both local and international audiences, learning how to create a multilingual WordPress site for Hong Kong businesses can help you reach a wider market more effectively.

Step 6. Install Essential WordPress Plugins

Install essential plugins for SEO, security, backups, and performance to keep your website stable and easy to manage. To select the right tools, you can review Top 10 Must-Have WordPress Plugins For Your Site and 10 Best Backup Plugins WordPress for Hong Kong Websites to choose the right tools.

For businesses with specific needs, consider exploring Custom WordPress Plugin Development to add unique functionality tailored to your site.

Step 7. Launch Your Website on WordPress

Before going live, test your website thoroughly to ensure all pages, links, and forms work correctly. Check your site’s speed, responsiveness, and SEO settings. Once everything is ready, publish your site and start promoting it to your Hong Kong audience.

Step 8. Take Your Website Further

Once your website is live, continue improving it by adding new features, updating content regularly, and optimizing for SEO and performance. For Hong Kong businesses looking to improve site speed, consider WordPress Speed Optimization Services for Hong Kong Businesses to ensure a fast and smooth experience for your visitors.

You can also explore eCommerce, multilingual support, or custom plugins to grow your online presence further.

10 Best Basic WordPress Website Templates for Hong Kong Businesses

Here are some of the best basic WordPress website templates that Hong Kong businesses can use to launch a professional site quickly.

• Astra
• GeneratePress
• Kadence
• Neve
• Hello Elementor
• OceanWP
• Sydney
• Avada
• BeTheme
• Jupiter

Each template below offers a different layout and style to suit various types of Hong Kong businesses.

Astra

• Rating: 4.9/5
• Price: Free / Pro from $59/year (lifetime option available)
• Best for: Hong Kong SMEs, service businesses, and startups looking for a reliable and scalable website theme

Astra is a popular WordPress theme built for speed, simplicity, and flexibility, making it an excellent choice for creating a basic WordPress website.

For Hong Kong businesses, Astra offers a strong balance between clean design and performance, ensuring pages load quickly for local and regional visitors while still looking professional. Its large collection of starter templates allows companies to launch a site quickly without needing custom development.

GeneratePress

• Rating:  4.8/5 
• Price: Free / Premium $59/year or $249 lifetime
• Best for: Hong Kong SMEs, startups, and service businesses that need a lightweight, fast, and flexible website theme

GeneratePress is a lightweight, highly customizable WordPress theme designed for speed, stability, and performance. It’s an excellent choice for building a basic WordPress website that loads quickly and functions smoothly, which is especially important for Hong Kong businesses targeting both local and regional visitors.

With a focus on clean code and responsive design, GeneratePress works well with popular page builders and plugins. Its premium version unlocks advanced features and pre-built site templates, allowing companies to launch professional websites quickly without complex development.

Kadence

• Rating: 4.9/5
• Price: Free / Pro from $79/year (lifetime option available)
• Best for: Hong Kong SMEs, startups, and online businesses looking for a modern, flexible, and performance-focused theme

Kadence is a lightweight and highly flexible WordPress theme designed for speed, customization, and professional design. It’s ideal for Hong Kong businesses that want a visually appealing website without sacrificing performance.

Kadence offers a library of starter templates that can be imported and customized quickly, allowing companies to launch a site fast. Its intuitive header builder, layout options, and integration with popular page builders make it easy to create a professional website with minimal technical effort.

Neve

• Rating:  4.8/5 
• Price: Free / Premium from $59/year
• Best for: Hong Kong SMEs, startups, and small online businesses looking for a fast, lightweight, and mobile-friendly theme

Neve is a lightweight and highly responsive WordPress theme designed for speed and simplicity. For Hong Kong businesses, Neve ensures a fast-loading website, which is crucial for user experience and SEO.

It offers a wide range of starter sites that can be imported and customized easily, making it perfect for quickly launching a professional-looking website. Neve also integrates smoothly with popular page builders and WooCommerce, providing flexibility for businesses planning to sell products online.

Hello Elementor

• Rating: 4.8/5 
• Price: Free / Elementor Pro from $59/year for advanced features
• Best for: Hong Kong SMEs, agencies, and businesses looking to fully design their website with a page builder

Hello Elementor is a lightweight and minimalist WordPress theme built specifically to work with the Elementor page builder. For Hong Kong businesses, it offers a blank canvas that allows complete design flexibility without unnecessary code or performance overhead.

When combined with Elementor Pro, you can create highly customized, professional websites with full control over layout, typography, and responsiveness. Its simplicity ensures fast-loading pages, which is crucial for user experience and SEO.

OceanWP

• Rating:  4.7/5 
• Price: Free / Premium extensions from $39–$129/year
• Best for: Hong Kong SMEs, startups, and online stores needing a versatile and responsive theme

OceanWP is a lightweight and highly extendable WordPress theme designed for speed, flexibility, and eCommerce compatibility. For Hong Kong businesses, OceanWP ensures fast-loading pages while offering a wide variety of demo sites that can be imported and customized quickly.

Its compatibility with popular page builders and WooCommerce makes it ideal for companies wanting to launch professional websites or online stores with minimal development effort. The theme also supports multilingual sites, making it suitable for businesses targeting both local and international audiences.

Sydney

• Rating:  4.7/5 
• Price: Free / Pro from $69/year
• Best for: Hong Kong SMEs, startups, and service businesses seeking a professional and responsive business theme

Sydney is a powerful WordPress theme designed for business websites, offering a responsive and modern layout. For Hong Kong businesses, Sydney provides an easy way to create a professional online presence with features like full-color control, layout options, and pre-built sections.

Its compatibility with page builders allows quick customization, while the premium version offers advanced features and templates for faster website launch. Sydney is lightweight and optimized for performance, ensuring fast loading times for local visitors.

Avada

• Rating: 4.7/5 
• Price: Paid $69 one-time (lifetime updates; support renewal optional)
• Best for: Hong Kong SMEs, agencies, and businesses that need a highly versatile, all‑in‑one theme with extensive design options

Avada is one of the best‑selling premium WordPress themes on ThemeForest, offering an all‑in‑one solution for building almost any type of website. For Hong Kong businesses, Avada provides a massive library of professionally designed demo sites and layout options that can be imported and customized quickly.

Its powerful Fusion Builder (drag‑and‑drop page builder), advanced theme options, and deep integration with popular plugins make it easy to create unique, feature‑rich websites without coding. Despite its flexibility, Avada is optimized for performance and responsive design, helping local visitors enjoy fast loading times and a smooth user experience.

BeTheme

• Rating:  4.6/5 
• Price: Paid — $59 one‑time (lifetime updates; support renewal optional)
• Best for: Hong Kong businesses, agencies, and freelancers who want a highly versatile multipurpose theme

BeTheme is a multipurpose WordPress theme with a large library of pre-built websites and flexible layouts. For Hong Kong businesses, it allows fast website launches with minimal coding and intuitive customization via Muffin Builder or popular page builders.

The theme supports responsive design and is optimized for performance, ensuring pages load quickly while providing a professional, feature-rich website.

Jupiter

• Rating: 4.6/5 
• Price: Paid — $59 one‑time (lifetime updates; support renewal optional)
• Best for: Hong Kong SMEs, agencies, and freelancers needing a multipurpose, high-performance theme

Jupiter is a multipurpose WordPress theme with a large collection of pre-built templates and flexible layouts. For Hong Kong businesses, it allows fast website launches with intuitive customization via its own page builder or popular page builders.

The theme is responsive, performance-optimized, and suitable for professional, feature-rich websites without complex development.

Frequently Asked Questions

1. What is a basic WordPress website?

A basic WordPress website is a simple, professional site built using WordPress, usually including core pages like Home, About, Services, and Contact. It is designed to help businesses establish an online presence without complex features or custom development.

2. Is WordPress suitable for businesses in Hong Kong?

Yes. WordPress works well for Hong Kong businesses because it supports bilingual content, integrates easily with local SEO tools, and runs efficiently on Asia-based hosting servers.

3. How much does it cost to build a basic WordPress website in Hong Kong?

The cost depends on your domain, hosting, and whether you use free or premium themes and plugins. Most Hong Kong businesses can launch a basic WordPress website with a relatively low setup cost compared to custom-built websites.

4. Do I need technical skills to build a WordPress website?

No. Most hosting providers offer one-click WordPress installation, and modern themes allow you to design pages using simple drag-and-drop editors.

5. Can I create a bilingual WordPress website in English and Chinese?

Yes. WordPress supports multilingual plugins that allow you to create and manage content in both English and Traditional Chinese, which is important for the Hong Kong market.

Conclusion

This guide has covered everything Hong Kong businesses need to know to build a basic WordPress website. We explored what WordPress is, why it’s a great platform, and how to set up a basic WordPress website step by step. We also highlighted the top 10 basic WordPress website templates suitable for Hong Kong businesses to get started quickly and professionally.

At Arestós, we help Hong Kong businesses design, build, and maintain WordPress websites tailored to their specific goals. Whether you need a multilingual site, eCommerce store, or custom functionality, our team provides expert guidance, theme customization, plugin integration, and ongoing support to ensure your website succeeds.

Ready to take your website to the next level? Contact us today to start building a professional WordPress website that grows your business in Hong Kong.