A professional business website is vital to the success of any business in this digital age, from a photographer looking for more photoshoot orders, a flower shop finding more romantic customers to a large corporation seeking more business contracts.
You invest a lot in SEO and SEM to draw people visit your site, remember to ensure your web navigation is optimized to keep them stay and explore more also. Accordingly, simple and fast navigation and low bounce rate are best friends ( almost siblings).
Your website development doesn't end after the launch. Like your car needs regular checking and oil changes, there will be continuous web reviews and maintenance by you, your web developer, and your hosting provider.